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Monday 16 December 2013

Tis The Season

It is always a balancing act during the Christmas Season for major businesses to promote their product or service without seeming to be a bunch of money grubbing buggers. Holding on to the Christmas spirit as well as a few dollars takes a significant amount of skill, intuition and impeccable timing.

The recent effort by West Jet has been making the rounds and because it is an excellent example of a great idea and incredible execution. In case you haven't yet seen it here you go.

Hats off to them and a merry christmas to all!